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"Six months. Twelve subscribers. Three are family."
Youâre doing everything they told you to. You have a freebie. You mention it in your social media posts. Youâve even put a little sign-up form on y...
"Nobody wants another â10% offâ popup."
They tell you to âbuild your list.â They make it sound so simple. Just offer a freebie, they say. A checklist. A guide. An âethical bribe.â
And so you do. You...
They ask you to write another email. And youâd rather scrub your grout with a toothbrush.
You know you need to email your list. You know itâs the only marketing channel you actually own. But the thou...
They ask your price. Your voice goes up like a question.
You feel a hot flush of panic. You start explaining. You justify. You might even offer a discount before they've even blinked. You're so worri...
You have 47 different ways to describe your business. None of them feel right.
You've tried to be clever. You've tried to be unique. You've spent hours trying to find a new way to say what you do, be...
Fifteen seconds into explaining. Their eyes glaze over.
You know the look. That polite nod. The smile that doesn't quite reach their eyes. The person who asked what you do is now mentally writing the...
You spent thousands on a beautiful website. You picked the perfect fonts, the exact right shade of beige, and a photo of you laughing with a coffee cup.
It's pretty. It's professional. And it's doing...
Okay, letâs talk. Youâre staring at your phone, a half-written caption mocking you, and the pressure to post something, anything on Instagram is giving you a low-grade anxiety buzz. Some guru, somewhe...
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